222: Rita Morales on Leaping to Big and Scary

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Rita Morales works with wellness entrepreneurs who want to take their online presence to the next level through authentic branding and creative websites that capture the personality of her clients.

She is a firm believer that a pretty website is pretty useless without a strategy behind it to maximize sales and conversions.

Rita empowers her clients by teaching them how to tame technology effectively through a hands-on approach with each client.

Click to tweet: .@ritasmorales is sharing her story to inspire you on Women Taking the Lead https://womentakingthelead.com/222 #inspiration

Playing Small Moment

Rita knew how to build a website, but she didn’t know enough about herself to create her own branding. Rita had to believe that she could slowly transition into this more powerful state. When she figured out her branding, she finally realized who she was helping, what she had to do and it really opened a whole new view for her.

The Wake Up Call

After Rita established her branding, she finally felt awake. Rita understood what she should have been doing, and learned how to brand herself and others to really make an impact.

Style of Leadership

Rita is an organized, Type A person. Becoming an entrepreneur allowed Rita to see that she didn’t need to be so serious. Rita tries to be relatable but firm in her leadership.

What Are You Excited About?

Rita is taking her solopreneur shop into a larger agency model. Rita knows how to manage projects, so she is excited to grow it and take it to the next level.

Current Business Challenge

Always finding the right people is a challenge that Rita faces. Being Type A, its hard for her to give up certain tasks until she feels like a person is skilled in that area.

Leadership Practice

Rita journals no matter what is going on around her. Her journaling allows her to analyze everything and understand things better. After her journaling, she will do a page of affirmations.

Advice For Younger Self

Rita would tell her younger self to stop overthinking everything and trying to be perfect.

Inspirational Quote

“You are enough.”


Website: http://ritamorales.com
Facebook: http://facebook.com/ritamoralesdesign
FB group: http://facebook.com/groups/brandingyourbusiness
Instagram: http://instagram.com/ritasmorales
Twitter: https://twitter.com/ritasmorales/

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